Not that it has anything to do with promotional products per se, but just a quick thought on branding as it pertains the Toyota story now in the news. Look at what's happened to the Toyota brand over the couple of weeks that this story has been in the headlines. All the great work that's been done over the years to build that particular brand -- the one that could be described in one word -- Quality.
All out the window now.
Plus you've got an Administration in Washington that is now heavily invested in a couple of its competitors, GM and Chrysler,
This is going to be a fascinating story to follow over the next several months.
Right now, the Toyota brand is in serious trouble.
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